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Year: 2007
Products: iPhone

First iPhone sales results

Whether the iPhone succeeds in its push for IT standards in the telecommunications world will depend on its adoption. Let’s recap the results from the first moments of sales (source: Canalys study):

•Apple iPhone - 270,000 phones sold in a day and a half of sales

•Palm Treo (with Palm OS) - 500,000 devices sold in the first quarter of 2007

•RIM Blackberry - 1 million devices sold in Q1/2007

•Windows Mobile devices (including Treo with Win) - 1.51 million in Q1/2007

•Symbian (S60, MOAP, and UIQ) - 15.75 million in Q1/2007

•Linux (including Motorola for the Chinese market with a closed interface) - 3.13 million in Q1/2007

What can we say? It took Apple iPhone just three days of sales to outsell all Palm Treo sales, and if demand did not decline in the first week (we have no reason to believe it did, as the queues did not diminish), it outsold Windows Mobile’s quarterly results in a week. Just on the US market, just on one mobile network. We can already say that Apple will rank fourth, maybe even third, among mobile platforms with its OS X.

As a side note, in 2007, Apple began charging a $5 admission fee to its Cube store in New York for a limited time to attract computer enthusiasts alongside iPhone fans.

We can reevaluate the sales results however we want. For example, we can see that in just a day and a half of sales, Apple gained one percent of the smartphone market. Or, when converted to a weekly share, it gained a 15% share of the market for newly sold devices that week. All the numbers are impressive.


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